Sacha Roggeveen

Sacha Roggeveen is an accomplished professional with extensive experience in data and analytics, currently serving as the Head of Data & Analytics at bol.com since January 2015. In this role, Sacha focuses on setting strategic goals, enhancing data quality through software engineering practices, and automating processes using AI/ML solutions. Previously, as a Product Manager for Data Science, Sacha successfully led a business strategy aimed at significant revenue growth, coordinated the migration of key services to Google Cloud, and developed a cross-functional team. Earlier career achievements include a Pricing & Commercial Analyst position at bol.com where Sacha implemented pricing strategies that significantly boosted sales, as well as a consultant role at Veneficus, contributing to market prediction tools and analytical insights for various sectors. Sacha holds a Master of Science in Business Analytics and Quantitative Marketing and a Bachelor of Science in Econometrics, both from Erasmus University Rotterdam.