Michelle McCauley

Michelle McCauley has a diverse background in marketing and development roles. Michelle most recently served as the Vice President of Corporate Development and Marketing at Bonney Plumbing, Heating, Air & Rooter Service, where they worked closely with the CEO and CFO to develop and implement the company's annual marketing plan. In this role, they were responsible for overseeing all digital marketing campaigns.

Prior to their role at Bonney, McCauley was the Sr. Director of Marketing at California Family Fitness, where they collaborated with senior executives to develop the annual budget, marketing strategy, and growth plan for the company. Michelle also developed the annual marketing tactical plan and provided monthly summaries of projects, deadlines, KPIs, and ROIs.

Before California Family Fitness, McCauley served as the Southwest Division Marketing Manager at Papa Murphy's International. In this role, they supported and oversaw media agencies, executed market research, managed community partnerships, and created innovative marketing and advertising tactics.

Earlier in their career, McCauley worked as a Media Buyer at both Misfit and Media Solutions. Michelle developed and maintained key partnerships for clients, placed advertising across various media channels, managed media budgets, and conducted post-buy analysis.

At the start of their career, McCauley worked at WEAVE, Inc as a Development Associate.

Michelle McCauley began their education journey in 2001 at the University of California, Davis. Michelle completed their Bachelor of Arts degree in Sociology and Education in 2005. In 2021, they furthered their education by participating in the Leadership Sacramento Class of 2021, earning a certificate in Organizational Leadership.