Indira Birnie

Head Of Digital Marketing at Booker Prize Foundation

Indira Birnie is an experienced digital marketing professional currently serving as the Head of Digital Marketing at the Booker Prize Foundation since February 2023. Previously, Indira held the position of Head of Marketing and Comms at Novel and spent over a decade at Penguin Random House UK, where roles included Senior Manager of Audience Marketing and Executive Producer of the acclaimed podcast "This Is Spoke." Indira's expertise spans social media management, audience development, and brand strategy, with notable achievements in leading marketing initiatives for significant author brands and high-profile campaigns. Indira holds a Master of Arts in Journalism from Birkbeck, University of London, and a BA (Hons) in Digital Media Production from the University of the Arts London.

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Booker Prize Foundation

The Booker Prize Foundation is a registered charity, established in 2002, whose purpose is to promote the art and value of literature for the public benefit. Among the ways in which it fulfils this mission is the awarding of the Booker Prize and the International Booker Prize.


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