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Ivana Galapcheva

Senior Growth Marketing Manager at BoomBoard

Ivana Galapcheva has a diverse work experience spanning several companies and roles. Ivana is currently a Senior Growth Marketing Manager at BoomBoard and Data Cubed, both starting in 2022. Prior to that, they served as the Head of Marketing at WeOwn, a blockchain start-up, from September 2018 to November 2022. In this role, they developed and executed marketing strategies, aligned roadmaps with business goals, and drove growth across various marketing metrics.

Before joining WeOwn, Ivana worked as a Marketing Consultant at Rewind from July 2020 to June 2021. During this time, they created and implemented a marketing strategy that led to business growth and the acquisition of the company by Rewind. Ivana also facilitated the transition for the new team in the first six months post-acquisition.

Prior to their roles at Rewind and WeOwn, Ivana held positions such as Marketing Manager at GDS Group from June 2015 to May 2018, Campaign Manager at TMP Worldwide UK from April 2014 to June 2015, and Global Marketing Manager at LEORON events from July 2010 to January 2013. At LEORON events, they played a key role in expanding the company's reputation and global awareness, overseeing marketing operations for multiple events, managing media partnerships, and handling online campaigns.

Additionally, Ivana served as the Head Of Product Development at Pristop Kliping from April 2007 to August 2010, where they improved workflow processes, introduced new technologies, and built client relationships. Prior to that, they worked at Pristop MK as the Electronic Media Manager from December 2003 to April 2007, creating and managing the Electronic Media department within the PR company.

Overall, Ivana Galapcheva has demonstrated expertise in growth marketing, marketing strategy development, team leadership, and business development throughout their career.

Ivana Galapcheva earned their Bachelor of Arts degree in English language and literature from the University Ss. Cyril and Methodius, where they studied from 2003 to 2008. In addition to their degree, they have obtained certifications in Advanced Google Analytics from Google, Inbound Marketing Certified from HubSpot, and Sales Enablement from HubSpot Academy, all in June 2020.

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