Elena S.

Sr. Marketing Strategist, Demand Generation And Digital Marketing COE at Boomi

Elena S. is a seasoned marketing professional with extensive experience in digital marketing and demand generation. Currently serving as a Sr. Marketing Strategist at Boomi since June 2021, Elena oversees the planning and execution of integrated digital campaigns, leveraging account-based marketing strategies and managing performance across various channels to meet lead generation targets. Prior roles include Global Digital Marketing Strategist and Global Social Media Lead at Boomi, where achievements included significant growth in social media followership and the development of successful paid social media campaigns. Prior experience includes a Senior Digital Marketing Specialist position at LEWIS Global Communications and an Account Executive role at Archetype, where Elena worked with high-profile clients on social media strategies and influencer programs. Early career roles included internships at Aware Co and Version 2.0 Communications, focusing on content creation and public relations. Elena earned a Bachelor of Science in Psychology from Northeastern University.

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