Jean-Baptiste Cayeux

Jean-Baptiste Cayeux is the Co-Founder of Le Parcours, a career skills assessment platform. Jean-Baptiste is also the Co-Founder & CEO of BOOST & PARTNERS, aiming to help individuals and organizations reach their full potential. With a background in sports marketing consultancy for big brands like Just Eat and Puma, Jean-Baptiste has also served as the Country Marketing Manager for ASICS EMEA. Prior to their current roles, Jean-Baptiste held positions at Lagardère Sports, where Jean-Baptiste managed strategic opportunities and led the Consulting & Activation department. With a strong educational background in business and marketing, including degrees from HEC Paris and Audencia, Jean-Baptiste has a diverse skill set and a successful track record in the sports and marketing industries.