Boostiny
Subhrangshu C. has experience working as the Director of Business Development at ArabyAds and Boostiny, focusing on global expansion and leading new business development teams. Subhrangshu also worked as a Senior Account Manager at Property Finder, where Subhrangshu managed key accounts and exceeded revenue targets. Previously, Subhrangshu C. served as the Regional Business Head and Senior Account Manager at GOFRUGAL Technologies Pvt Ltd, where Subhrangshu led teams and focused on empowering traders and businesses to achieve higher efficiency and profitability. Subhrangshu C. holds a Bachelor's Degree in Computer Science and Engineering from Shanmugha Arts, Science, Technology and Research Academy.
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Boostiny
Boostiny is the leading cross-channel marketing platform by ArabyAds to grow online transactions at scale. Boostiny enables advertisers to acquire customers, and drive new and repeat transactions. The platform’s AI-led coupon attribution technology equips advertisers with 100% deterministic attribution that leads to transparently tracking every conversion, enabling them to measure real sales and the campaign’s success in its entirety. Boostiny’s marketing platform leverages ArabyAd’s DMP Personas – the MENA region’s 1st data management platform to use pre-built and custom-created audience cohorts to target with precision. In a short period, Boostiny has powered more than 300 leading regional and global brands in the MENA region to reach their customers and significantly increase sales through more than 5000 meticulously designed campaigns. Top brands across e-commerce, finance, entertainment, beauty and fashion, social media, and entertainment leverage Boostiny’s marketing platform to target users across channels. With a flexible self-serve and managed services module, Boostiny enables marketers with business at varying stages – growth, acceleration, or penetration to grow online transactions at scale.