Boostiny
Tracel Fernandez has a background in social media, business development, and affiliate/partnership management. With experience from various companies such as ArabyAds, Boostiny, and CJ Affiliate, Tracel has held roles ranging from Intern to Sr Affiliate Manager. Tracel's education includes a degree in Science from Mount Carmel College and completion of High School at Frank Anthony Public School.
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Boostiny
Boostiny is the leading cross-channel marketing platform by ArabyAds to grow online transactions at scale. Boostiny enables advertisers to acquire customers, and drive new and repeat transactions. The platform’s AI-led coupon attribution technology equips advertisers with 100% deterministic attribution that leads to transparently tracking every conversion, enabling them to measure real sales and the campaign’s success in its entirety. Boostiny’s marketing platform leverages ArabyAd’s DMP Personas – the MENA region’s 1st data management platform to use pre-built and custom-created audience cohorts to target with precision. In a short period, Boostiny has powered more than 300 leading regional and global brands in the MENA region to reach their customers and significantly increase sales through more than 5000 meticulously designed campaigns. Top brands across e-commerce, finance, entertainment, beauty and fashion, social media, and entertainment leverage Boostiny’s marketing platform to target users across channels. With a flexible self-serve and managed services module, Boostiny enables marketers with business at varying stages – growth, acceleration, or penetration to grow online transactions at scale.