Michelle Preston

Michelle Preston has extensive experience in marketing, primarily in the retail sector with a focus on loyalty programs and brand partnerships. Currently serving as Loyalty Marketing Assistant Manager for Boots UK since January 2015, Michelle is responsible for delivering the annual Loyalty Marketing plan for the No7 brand, integrating digital strategies and developing CRM programs for Boots Advantage Card customers. Previous roles include project management for marketing plans within the Brand Partnerships team at Boots UK and various positions in marketing and sales at Draycir Ltd, Flogas Britain, and Harvey Ingram Solicitors LLP. Michelle holds a CIM Introductory Certificate in Marketing and a National Diploma in Sports Studies from Loughborough College.