Maedhbh McDonald

Maedhbh McDonald is an accomplished marketing professional with extensive experience in digital transformation and experiential marketing. Currently serving as Senior Manager of Digital Marketing Platforms and Events at Bord Bia - The Irish Food Board since April 2019, Maedhbh excels in leading a high-performing team to enhance marketing effectiveness across various platforms, including trade shows, corporate events, and social media. Prior roles include Digital Marketing Manager at Concern Worldwide and Senior Content Manager at RTÉ, in addition to earlier positions in digital content coordination and research. Maedhbh holds a Higher Post-Graduate Diploma in Marketing and Management from Technological University Dublin and a degree in Political Science and Sociology from Trinity College Dublin, complemented by participation in the Erasmus Programme at the University of Copenhagen.