MC

Matt Caravella

Channel Marketing Specialist at Boris FX

Matt Caravella has a diverse work experience spanning over two decades. Matt began their career in 1996 as a Special Projects Manager at WZMY-TV and WNDS-TV. In 1997, they took on the role of Special Project/Art Director at WNDS TV 50, where they were responsible for creating the station's overall look and designing broadcast elements.

In 2000, Caravella joined Media 100, Inc as an Inside Sales Representative, where they sold software, hardware, and services to both existing and potential customers. Matt also represented Media 100 and its products at trade shows and related events. Matt held this position until 2002.

From 2002 to 2005, Caravella worked as a Field Application Engineer at Media100/Optibase. Matt'sresponsibilities included conducting product demonstrations, assisting resellers and end users with facility integration and operation, and representing the company at trade shows and press events.

In 2005, Caravella started working at Boris FX as an Inside Sales/Product Specialist, a role they held until 2010. During this time, they played a crucial role in selling Boris FX products and provided expertise to customers.

Caravella then transitioned to the role of Accounts Manager at BorisFX/Imagineer Systems in 2010. In this position, they successfully managed client accounts for seven years.

Most recently, Caravella has held the position of Channel Marketing Specialist at Boris FX since 2017, where they have led the development and management of retail Channel Marketing Enablement programs. Matt has also provided marketing support, maintained brand awareness, and tracked channel performance.

Matt Caravella attended Fitchburg State University from 1991 to 1995, where they obtained a Bachelor of Science degree in Communications/Media.

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