Mark Hallander

Commercial Excellence Director at Borsen

Mark Hallander has a diverse work experience spanning multiple industries and roles. Mark started their career at Swiss Re as an Office Intern, where they gained knowledge in reinsurance and asset management. Mark then worked as a Sales Advisor at Fona, excelling in personal selling and customer management. Mark later joined Peak Balance as the Head of Marketing, where they developed the company's content marketing strategy and executed various campaigns.

Mark then joined Tryg as a Marketing and Communications Intern, where they formulated the division's communication strategy and created a marketing toolbox. Mark also worked at Advance A/S as an Associate Insight & Strategy Developer, specializing in developing effective communication strategies and collaborating with creative teams.

Currently, Mark is the Commercial Excellence Director at Børsen. Mark is responsible for driving commercial projects, fostering a culture of commercial excellence, and utilizing analytics to drive data-driven decision-making. Mark also analyzes market trends, optimizes pricing strategies, and establishes relationships with strategic partners.

Overall, Mark Hallander has a strong background in marketing, communication, and commercial strategy development.

Mark Hallander has an extensive educational background in business administration and organizational communication. In 2012, they obtained a Studentereksamen degree from Rødovre Gymnasium (STX), where they focused on society science, mathematics, and media studies. Mark then pursued a Bachelor's degree at Copenhagen Business School from 2013 to 2016, majoring in Business Administration and Organizational Communication.

Following their bachelor's degree, Mark Hallander continued their education at Copenhagen Business School and earned a Master's degree in Business Administration and Organizational Communication from 2016 to 2018. Mark further enhanced their professional skills by completing various certifications. In 2014, they acquired knowledge in accounting and financial management through Aspiri AS. Mark also underwent training in mathematical economics and microeconomics at Aspiri AS in 2013.

In terms of additional certifications, Mark Hallander completed a CMS & Digital Content Strategy course at Copenhagen Business School in 2015. Mark pursued digital marketing training from various institutions, including Google, where they obtained a certification in 2016, and MINDJUMPERS, where they completed a Social Media Marketing Course in 2016. Moreover, they gained expertise in Adobe Photoshop through an introduction course offered by Copenhagen Business School in 2014.

In recent years, Mark Hallander continued to develop professionally by obtaining certifications in Marketing Your Business Online from Alison - Free Online Learning in 2017 and in LinkedIn: Turning relations into business from the Danish Marketing Association in 2019. Mark also completed a Professional Diploma in Project Management & Leadership from Shaw Academy in 2020. Mark'smost recent certification was in Business Development, which they obtained from Børsen in November 2022.

Links

Previous companies

Tryg logo
Swiss Re logo

Timeline

  • Commercial Excellence Director

    March, 2023 - present

  • Senior Campaign Advisor

    March, 2022

  • Campaign Advisor

    August, 2020

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