Mackenzie Bryant is an experienced marketing professional currently serving as a Senior Associate Brand Manager for Angry Orchard at The Boston Beer Company since June 2020. In this role, Mackenzie leads product innovation and portfolio management, collaborating with cross-functional teams to develop new products and manage gross margins in alignment with consumer trends and business objectives. Prior to this position, Mackenzie held various roles including Associate Brand Manager at The Boston Beer Company, Digital Innovation Projects Assistant at Northwestern Mutual, and Art Director at Souvenirs Madison, among others. Mackenzie holds a Bachelor of Fine Arts in Graphic Design, Photography, and Marketing from the University of Wisconsin-Madison.
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