Maddie Spence

Maddie Spence is a seasoned professional in brand and shopper insights, currently serving as the Manager at The Boston Beer Company since April 2019, after previously holding positions as a Senior Business Analyst for both the Truly Hard Seltzer team and the On Premise National Accounts Sales Division. Prior to this, Maddie worked at Nielsen from June 2013 to March 2019, where roles included Associate Client Director and Client Manager, focusing on client service for major brands such as Procter & Gamble and Gillette. Earlier experience includes an internship at the University Press of Kentucky and a writing consultant role at the University of Kentucky Writing Center, combined with leadership experience as Vice President of Membership for Alpha Phi Omega National Service Fraternity. Maddie earned a Bachelor of Arts in English Language and Literature from the University of Kentucky.