Felicia Crawford

Content Marketing Lead at Botify

Felicia Crawford serves as the Content Marketing Lead at Botify since March 2024, specializing in enhancing brand visibility through advanced AI search technologies. Prior to this role, Crawford was the Manager of Content & Social Marketing at Mason from June 2022 to November 2023, leading a team to establish sales collateral, re-write technical documentation, and optimize marketing productivity. Experience as Content Marketing Lead at Orum and a decade-long tenure at Moz, where roles included Manager of Content Marketing and Senior Customer Success Engineer, showcase a strong expertise in content strategy, lead generation, and cross-functional collaboration. An academic background in Creative Writing from the University of Washington complements Crawford's extensive professional experience in content development and marketing management.

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