Audra Holt

Audra Holt is currently the VP Marketing & Communications at Boys & Girls Clubs of Greater Scottsdale. Prior to this, they were the Art and Marketing Director at Right to Life of Michigan from January 1994 to May 2016. In this role, they were responsible for inspiring and growing the graphic design staff, as well as writing and designing published materials including annual reports, brochures, fliers, and advertising copy. Audra also oversaw website building and design, as well as social media art and infographics. Additionally, Holt was responsible for the creation and design of a mobile web application, editorial design, direct mail design, outdoor advertising, invitations and announcements, event web pages, online reservations, and multimedia presentations. Lastly, they served as the editor of the 200+ page annual yearbook.

Holt has also been responsible for developing print advertising and collateral using focus group and polling research. Additionally, they have participated in the agency review and selection process for media campaigns, written creative briefs, and worked with agencies and freelance creative talent for television and radio advertising. Furthermore, they have served as a liaison between film creatives and media buying agency.

In terms of fundraising, Holt has conceptualized monthly fund-raising letter art and layout, designed and produced annual grant packages, and created digital artwork for online fund-raising campaigns. Additionally, they have written project management and marketing plans for organizational marketing and media programs. Lastly, they have managed product merchandising, sales procedures, and annual seasonal sales marketing - instituting procedures to track sales, build customer base and mailing list along the way.

Lastly, Holt has also been responsible for organizing, cataloging and archiving digital media. This includes managing images, photos, licenses and model release agreements.

Audra Holt earned a Bachelor Fine and Applied Arts in Journalism with an Emphasis in Public Relations from Central Michigan University.

Audra Holt reports to Ivan Gilreath, President & CEO. Some of their coworkers include Lyric Naquin - Chief Development Officer, Deena Terry - Controller, and John Karolzak - COO.