Fernanda Oliveira is an experienced digital communication and social media specialist currently serving as a Senior Analyst of Digital Communication and Social Media at Bracell since July 2018. With expertise in content planning, campaign management, SEO, and paid traffic, Fernanda excels in building brand awareness and performance through online channels. Prior roles at Bracell include a focus on multimedia storytelling and internal communication strategies. Fernanda's background also includes working as a consultant in digital marketing for small and medium enterprises in Brazil and Argentina and serving as a Relationships Technician for Petrobras Transporte S/A. Educational qualifications include a Master’s degree in Culture and Society from Universidade Federal da Bahia, an MBA in Sustainable Management from Universidade Salvador, and a Bachelor's degree in Social Communication from Universidade Estadual de Santa Cruz.
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