Bradford License India
Vijit Sharma is an experienced professional in brand management and marketing, currently serving as the Manager of Brand Strategies at Bradford License India since August 2010. In this role, Vijit has been responsible for planning and executing extension strategies for notable brands, including Guinness World Records, Pepsi, Donald Trump, Beverly Hills, Top Gear, and Teletubbies. Prior to this position, experience includes brand activation at Cavinkare, management trainee at Watanmal Group, and a summer internship at PepsiCo's FritoLay Division. Vijit holds an MBA in Marketing from the Symbiosis Institute of International Business, a B.Com (Honours) from Delhi University, and a PG Diploma in Brand Management from ICFAI University.
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Bradford License India
Your Quest for Best Brands & Consulting Ends Here! Bradford and Franchise India Group came together to form a new joint venture, Bradford License India (BLI). This venture has marked India’s first complete licensing solution provider, complete with Franchise India Group’s expertise of 20 years in marketing, events, brand development, opportunity identification, business matching and consulting in India and Bradford Licensing’s 30 years of expertise in the licensing industry partnering with the largest and most reputable brands worldwide. Bradford being one of the most premiere licensing firms in the world represents some extremely iconic brands in Indian Territory, with the wide bandwidth of giving end to end licensing solutions to its affiliates in this territory, exclusively listed among the top 30 agents in License! Global. Bradford ‘exclusively’ represents brands like, Polaroid, Pepsi Co., Marie Claire, Juicy Couture, WWE, Mancity FC, Extreme Sports, Roland Garros, Shiv Naresh, Cartoon Network Portfolio, Little Singham, Chhota Bheem, Mighty Raju, Super Bheem, Popeye, Betty Boop, PJ Masks, Tekken, Pacman, Beo N Peno, Baby Hazel, Ugly Dolls, Sony Pictures, Billboard, Aeropostal, Jones NY, Judith Leiber, Lamborghini, Madame, Swiss Military, JCB, Kuber, Duke, Carlton London, Absorba, Elvis Presley,Micheal Jackson, Marilyn Monroe, Esha Gupta, Lara Dutta and many more. With a rich portfolio, Bradford License India services its clients in the field of Licensing Program Development & Management, Creative & Brand Assurance Services, Intellectual Property Management, Retail Placement, Legal Mediation and Licensee Representation. Our core strength lies in broad licensing bandwidth, having separate teams to manage licensing programs end-to-end, a well established and penetrated market network across product categories, efficient front end and backend support to handle brand requirements like Business Development, Marketing, Legal, Accounting etc.