Jenn Irwin

Jennifer Irwin is an accomplished marketing professional with extensive experience in digital marketing for both B2B and B2C sectors. Currently serving as Vice President of Digital Marketing at Brain Balance Achievement Centers since August 2020, Jennifer focuses on fostering strong collaborations across sales, IT, finance, and operations to drive significant growth and connect families with transformative programs. Previous roles include Director of Digital Marketing at Adtalem Global Education and various senior positions at Chamberlain University, where responsibilities encompassed SEO, conversion rate optimization, and user experience management. Jennifer's career began at Lane Hospitality, progressing through roles in digital marketing at Sourcebooks, and a foundation in marketing and revenue management. Jennifer holds a Bachelor of Science degree in Journalism and Mass Communication from Iowa State University and has further education from Swansea University.