Ofir Halfon

Ofir Halfon is an accomplished professional with extensive experience in media product development and digital strategy. Currently serving as the Global SVP of Product at Brainlabs since October 2020, Ofir leads the creation and global expansion of a diverse range of media products, including paid search, paid social, and programmatic advertising. Previously, Ofir held the position of Global VP of Social at Brainlabs, directing the Social division across multiple regions and delivering services to over 150 advertisers, including high-profile brands such as Estée Lauder and Walmart. Other notable roles include Tech-Strategy Lead at DEPT®, where strategic marketing initiatives were developed for major clients, and founder of an independent digital agency. Ofir's educational background includes a Master’s degree in Strategic Marketing from Imperial College London and a Bachelor’s degree in Communication and Management from The Open University of Israel.