Teresa Falco

Director, Demand Generation at Brainshark

Teresa Falco has a diverse and extensive work experience in marketing and demand generation. Teresa is currently the Director of Marketing, Demand Generation at Celtra since April 2023. Prior to this, they served as the Director, Growth Marketing at Bigtincan starting from April 2022.

Teresa's longest tenure was at Brainshark, where they held multiple roles. Teresa was first a Senior Marketing Manager from June 2016 to November 2017, responsible for planning and executing marketing plans and managing a team of campaign specialists. Teresa then became the Sr Manager, Demand Generation & Web from November 2017 to April 2018. During this time, they developed and implemented marketing strategies, tracked lead flow, and increased conversion rates. Finally, they became the Director, Demand Generation from April 2018, overseeing the execution of measurable and results-driven marketing strategies.

Before Brainshark, Teresa worked as a Marketing Program Manager at ClickSoftware from May 2015 to June 2016. Teresa focused on developing and executing campaigns and workflows to generate high-quality leads.

Earlier in their career, Teresa held roles at Black Duck Software, first as a Marketing Programs Associate from June 2013 to May 2014, and later as a Marketing Programs Manager from May 2014 to May 2015. In these positions, they executed go-to-market plans, managed seminars and tradeshows, and coordinated promotional materials.

Teresa'sprofessional journey began at Aircuity, where they worked as a Marketing Coordinator from November 2010 to June 2013.

Teresa Falco attended Southern New Hampshire University from 2006 to 2010. No specific degree or field of study was mentioned.

Links

Previous companies

Aircuity logo

Timeline

  • Director, Demand Generation

    April, 2018 - present

  • Sr Manager, Demand Generation & Web

    November, 2017

  • Senior Marketing Manager

    June, 2016

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