Joe Allan is an experienced UX Lead at Harrods since September 2017, also serving as a UX Designer. Additionally, Joe has been a Lead Instructor at BrainStation since June 2021. Prior roles include UX Designer at DotLabel Ltd, where projects involved established drinks brands and a cyber security firm, showcasing skills in wireframe creation, site mapping, Google Analytics analysis, persona development, and UX reviews. Joe's background in theatre as a Drama Practitioner, alongside freelance work as a Theatre Director from 2012 to 2017, emphasizes a strong creative vision and effective communication with diverse creative teams. Joe holds a Bachelor's Degree in Psychology and Drama from the University of the West of England.
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