Luis Fernando Rodriguez is a seasoned sales engineer with extensive experience in the technology sector, currently serving as a Senior Sales Engineer at Branch since November 2021. Skilled in leveraging technical expertise and interpersonal abilities, Luis effectively builds relationships and demonstrates product value, serving clients across North and South America in both English and Spanish. Prior roles include Solution Engineer at SAP Customer Experience, where responsibilities continued post-acquisition of Emarsys, and Bilingual Solutions Consultant/Engineer at Emarsys, focusing on optimizing client integrations with third-party tech stacks. Earlier experience includes sales positions at Return Path, App Press LLC, and a decade at UnitedHealthcare, where Luis achieved notable recognition for business performance. Luis holds a Bachelor of Science in Finance and Logistics from Indiana University - Kelley School of Business and an Associate's degree in Business Administration from Ivy Tech Community College.
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