Brand Groupies
Lauren Genest is an accomplished professional with extensive experience in public relations and communications. Currently serving as Partner and President at BRAND GROUPIES since February 2020, Lauren previously held the position of Vice President at Siren PR from June 2006 to January 2020. Early in the career, Lauren worked as a Senior Account Executive at Emilia Fanjul Communications from September 2003 to June 2006 and as an Assistant Account Executive at ESCADA from August 2001 to September 2003. Lauren holds a Bachelor of Arts degree in Mass Communication/Media Studies from the University of Delaware, completed in 2001.
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Brand Groupies
Brand Groupies is a full-service SOCIAL MEDIA, PUBLIC RELATIONS, and PODCASTING agency. We partner with companies and C-suite leaders who think differently and who are visionaries in commercial architecture, engineering, construction, design, and real estate, driving long-term growth and increasing brand awareness for legacy firms like Mancini Duffy. We coined the term SOPR, the fusion of SOcial Media and PR because the two go hand-in-hand. We work to ensure cohesive and memorable messaging across disciplines to make an impact and fuel business growth. Some of our AEC clients include Mancini Duffy, FullStack Modular, Indigo River, and The Anti-Architect Podcast. www.brandgroupies.com