Brand Institute
Francine Fong, PharmD is currently the Vice President of Eastern Canada at Brand Institute. Previously, Francine held various roles in brand development and pharmaceutical sales within the same company. Francine also works as a Pharmacist at The Hospital for Sick Children and Niagara Health, where Francine is involved in managing medications, conducting medication reconciliations, and providing drug information. Additionally, Francine has experience as a Pharmacy Exchange in Tokyo, Japan, and as a Pharmacy Student at various healthcare institutions. Francine obtained their Doctor of Pharmacy degree from the University of Toronto.
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Brand Institute
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Brand Institute is the global leader in brand name and identity development. We provide a broad portfolio of services to our healthcare, consumer and business-to-business clients, including name development, trademark searches, market research, regulatory and visual identity solutions. As a company that provides specialized services to a sophisticated and discerning clientele, our people are paramount to our success. We staff each of our 17 global offices with experienced and knowledgeable professionals who provide attentive service and insightful strategic direction. Our Miami-based Headquarters Operational Team is the most experienced in our industry with over 370 years of combined branding experience. Our subsidiary, Drug Safety Institute (DSI), is led by former regulatory officials from the FDA, EMA and Health Canada. These industry thought leaders helped shape the global regulatory landscape as it pertains to proprietary (brand) and nonproprietary (USAN/INN) name development. They are now full-time Brand Institute employees who provide our clients with unparalleled guidance in the fields of name strategy, name safety research, labeling/packaging, and risk management. Our service-centric mindset, leading-edge team of regulatory professionals, and tenured operational staff have helped us become the #1 company in our category. We have partnered on the development of over 3,330 brand names and identities, and partner on approximately 80% of the drug names approved worldwide every year.