Malcolm Smith, MA, is a strategic and results-oriented leader with over 25 years of experience in domestic and global tourism marketing. Currently serving as SVP Global Markets and Chief Trade and Product Development Officer at Brand USA, they drive initiatives to enhance international trade engagement and tourism offerings across the U.S. Previously, as Senior Vice President of Business Development at the U.S. Travel Association, Malcolm successfully managed significant revenue streams and led the premier international travel trade show, IPW. Their earlier roles included leadership positions at Kimpton Hotels & Restaurants, Amtrak, and Travel Texas, where they honed their expertise in sales, marketing, and stakeholder engagement. Malcolm is pursuing a Master's degree in International Relations and Affairs from St. Mary's University, complementing a Bachelor's degree in Marketing from Texas Tech University.
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