BrandLoyalty
Alexander Kalinin is an experienced business development professional with a strong track record in driving sales and marketing strategies across multiple industries, including consumer electronics and retail. Currently serving as the Business Development Director at BrandLoyalty since April 2016, Alexander has successfully sold complex 8-digit euro deals and developed partnerships with major brands like The Walt Disney Company and Adidas. Previous roles include Area Sales Director at Elica, where Alexander managed sales and account receivables in consumer electronics, and Business Development Director at Plastic Display, achieving impressive sales growth in the first six months. Earlier experience at Samsung Electronics and Philips focused on marketing management and product development, with notable achievements in increasing market share and launching innovative products. Alexander holds a PhD in Economics and a Doctor of Philosophy in Management from the State University of Management.
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BrandLoyalty
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BrandLoyalty is the global leader in short-term loyalty programmes for high-frequency retail. We design, develop and implement loyalty solutions that help the world's most successful retailers to change shoppers' behaviour. Our solutions combine exp...