Shannon Hooley Powell

Shannon Hooley Powell has a wealth of experience in marketing and client development. Shannon began their career in 2008 as a Retail Marketing Assistant at the Mall of America, where they composed marketing updates and updated the mall's social media pages. In 2010, they joined TMA E-Marketing as a Social Media & PR Strategy Specialist, creating engaging social media campaigns and SEO copy for clients. In 2011, they became the Owner | Social Media Marketer | Online Brand Manager at On-Word Marketing, working with clients to identify marketing goals and achieve them through social media campaigns. In 2017, they joined Gander Outdoors as a Social Media Manager, designing and executing organic and paid social media campaigns to promote product awareness and brand engagement. Most recently, in 2018, they joined Brandography.com LLC as a Client Development + Internal Marketing Manager and Account Manager.

Shannon Hooley Powell attended White Bear Lake High School from 2003 to 2006. Shannon then attended College of Saint Benedict from 2006 to 2010, graduating with a Bachelor of Arts in Communication & Sociology. Shannon went on to pursue a Masters in Communication at Bethel University from 2011 to 2013.