Barbara Ryffel

Barbara Ryffel is an accomplished professional with extensive experience in brand management and content creation. Currently serving as Chief Operating Officer at Brandpulse since 2004, Ryffel has also held the position of Director Brand Content and Brand Messaging. Previously, Ryffel was a Buchautorin at Xanthippe Verlag from 2005 to August 2013, with notable works including "Kinderspiel," "Sophie, 40 - und im falschen Film. Bericht von einem weiblichen Krisenherd," and "Um des schönen Scheins willen." Prior roles include editorial journalist at "Ideales Heim," brand consultant at Wirz Identity AG, and various positions at UBS and "Die Weltwoche." Ryffel holds a Lic. iur in Rechtswissenschaften from the University of Zurich and completed a program at Columbia Business School in 2019.