Rodrigo Bastos Cavalcante

Chief Operating Officer (coo) And Director Of Communication & Marketing at Brasif Máquinas

Rodrigo Bastos Cavalcante has extensive work experience in various roles and positions. Rodrigo began their career as a Trainee at ABN AMRO BANK in 1999, where they were responsible for sales, account opening, and contract administration. In 1999, they also served as an Officer in the Brazilian Army for a brief period.

Cavalcante then joined Brasif Máquinas, where they held several positions and demonstrated strong leadership skills. Rodrigo started as a Sales Representative in 2003, generating substantial revenue through large accounts. Rodrigo was later promoted to Sales Supervisor, Regional Manager, and eventually became Branch Manager in 2005. In these roles, they focused on developing market coverage strategies, implementing processes, and driving revenue growth.

From 2006 to 2014, Cavalcante held positions as an Operation Manager, National Business Development Manager, and Division Director at Brasif Máquinas. Rodrigo was responsible for fleet management, strategic planning, team management, and revenue generation.

In 2014, they became the General Manager of the rental division, where they successfully restructured and repositioned the brand in the Southern Central West regions of Brazil, leading to business expansion. In 2016, they took on the role of Business Unit Director, specializing in forklift solutions and working on developing integrated solutions and communication methodologies.

Most recently, Cavalcante served as the Commercial & Marketing Director at Brasif Máquinas, responsible for the evolution and development of Material Handling Solutions. Rodrigo headed marketing and communication restructuring, defined new strategies, implemented a new corporate management model, and oversaw the P&L of the business unit with a turnover of over 180 million per year.

In May 2021, Cavalcante was promoted to the position of Chief Operating Officer (COO) and Director of Communication & Marketing at Brasif Máquinas, where they continue to contribute to the company's growth and success.

Rodrigo Bastos Cavalcante has a Bachelor of Business Administration (B.B.A.) degree in Administration from Centro Universitário do Rio de Janeiro - Univercidade, which they obtained from 1998 to 2002. Rodrigo also completed a one-year course in Military Leadership (Liderança Militar) from CPOR/RJ in 1998. Furthermore, they pursued a Post Graduate degree in Business Management (Pós Graduação Lato Sensu) from Estácio between 2012 and 2014. Rodrigo completed their Master of Business Administration (MBA) degree in Finance Management from FGV - Fundação Getulio Vargas in 2017. Rodrigo has additional certifications, including a Master of Business Administration from FGV Brazil (2016), a Post Graduate degree in Business Management from Estácio (2014), and a Certification as a Reserve Officer from CPOR/RJ (1998).

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Timeline

  • Chief Operating Officer (coo) And Director Of Communication & Marketing

    May, 2021 - present

  • Commercial & Marketing Director

    June, 2018

  • Business Unit Director

    September, 2016

  • Division Director

    July, 2014

  • General Manager

    April, 2013

  • National Business Development Manager

    October, 2008

  • Operation Manager

    March, 2007

  • Regional Manager

    October, 2006

  • Branch Manager

    September, 2005

  • Sales Supervisor

    December, 2004

  • Sales Representative

    January, 2003

  • Senior Business Intelligence Analyst

    November, 2001

  • Trainee

    October, 1999