Rich Wilde is a seasoned marketing professional with extensive experience in developing and executing strategic marketing initiatives across various industries. Currently serving as Sr Client Marketing Strategist at Bread since May 2022, Rich Wilde focuses on creating holistic marketing strategies that leverage data-driven insights to foster growth for brand partners. Prior experience includes roles such as Vice President of Lifecycle Loyalty Marketing at Synchrony Financial, where Rich Wilde directed innovative marketing strategies aimed at customer retention and acquisition. Additional positions held include Vice President of Marketing at Wells Fargo Retail Services, Director of Marketing at GameStop, and Sr. Manager at Blockbuster, showcasing a consistent track record of driving customer engagement and business growth through multi-channel marketing efforts. Rich Wilde holds a Bachelor of Science degree in Marketing from Utah State University.
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