Synchrony confirms leadership transition with new CEO and Executive Chair
Consumer finance company Synchrony has announced a leadership transition that sees current President Brian Doubles also appointed Chief Executive Officer and a member of the company’s Board of Directors. Mr. Doubles succeeds former CEO Margaret Keane, who will transition to the role of Executive Chair of the Board of Directors. "I am incredibly proud of the great business, culture and company we have built at Synchrony. We weathered a challenging operating environment this past year, which is a testament to our best-in-class team," said Ms. Keane. "With Synchrony in a position of strength, now is the right time to begin this planned leadership transition. Brian has helped build this company every step of the way and is the natural successor to advance our progress and lead Synchrony through the next stage of our journey." Mr. Doubles joined Synchrony as Chief Financial Officer in 2010, and has been President since 2019. In this role, he has been influential in setting the company’s strategy and key growth initiatives, including shifting priorities throughout the changing economic climate throughout 2020. "I am honored and humbled to be named the next CEO of Synchrony and to succeed Margaret, who is a truly extraordinary leader,” said Mr. Doubles. “She has built a differentiated and agile company that always lives by its values, even while adapting to the changes around us. We would not be where we are – or who we are – today without her leadership." In her role as Executive Chair, Ms. Keane will lead the company's Board of Directors, working closely with the Synchrony executive leadership. She replaces outgoing chair Richard Hartnack, who is retiring from the Board after six years of valuable service.