Breast Cancer Resource Center (BCRC)
Carlos Loya is a seasoned marketing and communications professional with extensive experience across various industries. Currently serving as the Marketing and Communications Manager at the Breast Cancer Resource Center, Carlos has successfully led a website redesign that resulted in a 35% increase in traffic. Previous roles include Marketing & eCommerce Manager at Yisel Jewelry, where innovative digital marketing strategies were implemented, and Wordpress Developer at Intermitente, focusing on website optimization and development. As Marketing Manager at Apotheka América, Carlos drove significant web traffic and lead generation growth, while earlier experience includes brand development at iMedics and copywriting for notable clients at Delta Group. Carlos holds a Master of Business Administration from ENEB and a specialization in Graphic Design from the California Institute of the Arts, complemented by a Bachelor's Degree in Communication from Universidad Anáhuac.
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Breast Cancer Resource Center (BCRC)
Breast Cancer Resource Center (BCRC) is a community-based non-profit serving Central Texans since 1995. Strengthened by our mission to empower those affected by breast cancer with personalized support and compassion and in collaboration with our community partners, BCRC envisions a future where no one faces breast cancer alone. BCRC offers individualized, patient-centered care from the time of diagnosis, through treatment, and into survivorship. Through our pillars of support - Guidance, Education, and Peer Support Groups, BCRC’s Certified Patient Navigators, who are all breast cancer survivors themselves, empower those affected by breast cancer to become active and knowledgeable participants in their healthcare. All BCRC programs and services are offered at no cost to our clients and their loved ones.