Lizzie Griffin

Lizzie Griffin is currently a Senior Marketing Associate at Breezeway. Lizzie previously worked as a Social Strategist at Reprise Digital from July 2018 to May 2021 and as a Marketing Intern at Nestlé Waters North America from June 2017 to August 2017. In their role at Nestlé, Lizzie researched, designed, and presented several case studies to provide the Regional Spring Waters team with key insights and recommendations on how to improve their community engagement strategies and create a premium position in the water category. Lizzie also created a bi-weekly social media tracker to inform their team of the competition's tactics and highlight trends in the category. Additionally, Lizzie reviewed all brand team creative assets and performance metrics and repurposed those assets into creative content that could be leveraged in 2018 community marketing efforts. Finally, they led the brand acceleration team (100 individuals) to achieve 100% participation in the Nestle Waters North America annual food drive by creating incentives and organizing group buying opportunities. Lizzie has also interned at MintTwist as a Digital Marketing Intern from November 2016 to December 2016 and at Meredith Corporation as a Marketing Intern from June 2016 to August 2016.

Lizzie Griffin earned their Master of Business Administration from Bentley University's McCallum Graduate School of Business. Lizzie holds a bachelor's degree in strategic communications from Elon University. Lizzie is also certified in Snapchat Ads Manager and Twitter Flight School Video Badge from Snap Inc. and Twitter, respectively. In addition, they have a certification in lifeguarding/first aid/CPR/AED from the American Red Cross.

They work with Devyn Lacamera - Senior Marketing Manager, Ashtyn Zussy - Marketing Coordinator. Lizzie Griffin reports to Ben Firn, Director of Marketing.