Gaelle Devins

Gaelle Devins is a seasoned professional with extensive experience in customer experience, retail, and marketing across various high-end brands. Currently serving as the Chief Customer Officer and Board Member at BREITLING, Gaelle oversees direct-to-consumer channels, CRM initiatives, and performance analytics. Additionally, Gaelle contributes as an Advisory Board Member for Hedley Galleries. Previously, Gaelle held multiple roles at IWC Schaffhausen, including Global Direct To Consumer Director, focusing on customer experience, training, and e-commerce operations. Earlier career experiences include marketing leadership positions at Ralph Lauren and JT International, along with strategic planning roles at Young & Rubicam and DDB. Gaelle holds a Master's Degree in Integrated Marketing Communications from Golden Gate University.