Blanca Moreno

Blanca Moreno is an accomplished digital marketing professional with extensive experience in coordinating digital strategies across various sectors. Currently serving as the South West Region Digital Marketing & Media Coordinator at Bridgestone EMEA since April 2018, Blanca oversees digital activation for the company's brands in Spain and Portugal, including notable projects such as "Ruta Firestone" and Olympic sponsorships. Prior roles include South West Region Digital Marketing Coordinator at Mahou San Miguel, where Blanca co-led innovation initiatives, and Digital Marketing Manager positions at Annapurna Beyond Sport and Womenalia, contributing to brand development and communication strategies. With educational credentials from prestigious institutions, including a Master in Digital Communication and specialized courses in B2B marketing, Blanca continues to drive innovation and enhance brand visibility through digital channels.