Ceren Yuce

Ceren Yuce currently serves as Pricing Lead at Bridgestone EMIA, where responsibilities include analyzing market pricing trends and defining the European price corridor to align with company targets. Previous experience includes working as a Senior Pricing Specialist at The Goodyear Tire & Rubber Company, developing pricing strategies and monitoring market performance, as well as a Pricing and Commercial Specialist at Amcor, where Ceren managed pricing negotiations and profitability analysis. Earlier roles included a position as SFE and Business Analyst at BD, focusing on sales analytics and market intelligence, and experience in budgeting and auditing at Yapı Kredi, KPMG, and PwC. Ceren Yuce holds a degree from Sabanci University and completed secondary education at Notre Dame de Sion.