Philip Lawrence

Philip Lawrence is an experienced analytics and technology professional currently serving as Managing Director at Bright Desert since January 2024. Previously, Philip held the position of Vice President of Analytics at Acronym from September 2020 to March 2025, where responsibilities included managing a team focused on marketing analytics and client relationship growth. Philip's prior roles include Chief Technology Officer at Innovian, Director of Analytics Innovations at Acronym, and Digital Analytics Engineer, where Philip supported various high-profile clients like Tiffany & Co. and Burpee. Philip also contributed as a consultant at Stratigent and operated as a freelancer specializing in custom website development and advanced web analytics solutions. Educational credentials include studies at Austin Community College and The University of Texas at Austin.