Brij
Emma Laffey is an experienced professional specializing in eCommerce and business development. Currently serving as an Omnichannel Growth Consultant at Brij since May 2025, Emma previously worked at Enterprise Ireland from October 2023 to May 2025 as an eCommerce Portfolio Account Manager, where Emma led a portfolio of over 30 clients, focusing on go-to-market strategies and business development. From September 2022 to October 2023, Emma was the Head of Communications for UL Consulting & Entrepreneurship Society, managing social media content. Emma's career began at Copernicus as a Business Development Representative, where Emma handled CRM management and market research. Emma holds a Bachelor's Degree in International Business from the University of Limerick.
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Brij
Brij is a platform that powers one-touch product registration and reorders by connecting physical products to digital experiences. The company was founded in 2019 by Kait Margraf Stephens and Zack Morrison and is headquartered in New York, United States.