Olivier Pacaud is a seasoned marketing professional with extensive experience across various leadership roles. Currently serving as Deputy Marketing Director at Brink's France since September 2023, Olivier previously held the position of Head of Marketing at BilletRéduc from February 2020 to June 2023, where strategic marketing initiatives and operations were significantly enhanced. With a strong background as Traffic & Digital Performance Manager at Fnac Spectacles between November 2016 and February 2020, Olivier specialized in paid media strategies and innovative marketing practices, contributing to overall margin growth and ROI. As Project & Communications Manager at Le Club des Annonceurs, Olivier led research studies involving prominent brands and improved member engagement tools. The career began with consultancy at Capgemini Invent and internships at uMedia and 20th Century Fox. Olivier holds a Master’s degree in Marketing Management from EDHEC Business School.
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