Jeff Rariden is a seasoned professional in sales and account management, currently serving as the Enterprise Account Director at Brink's Inc since April 2023, after a previous tenure in the same role from December 2016 to May 2021. Rariden has a strong background in developing and executing strategic business plans for major accounts, with expertise in consultative selling and technology-driven solutions. Prior to the current position, Rariden held roles as a Senior Account Manager at LegitScript and National Account Executive at Bancsource. Additional experience includes responsibilities in marketing and sales at The Delta Companies, Cintas, and as a Manufacturer’s Sales Representative. Rariden's career began at Barnes & Noble College, progressing from Assistant Manager/Merchandise Buyer to Assistant Textbook Manager. Rariden holds a Bachelor of Business Administration in Marketing from Texas Tech University.
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