Daniela Goncalves has extensive experience in innovation and strategic management across various industries. At Grupo Brisa, Daniela serves as the Senior Manager of Group Innovation. Prior experience includes multiple senior management roles at FARFETCH, focusing on Marketplaces Strategy PMO, Corporate Strategy PMO, and managing the Dream Assembly Accelerator Program. Daniela also held the position of Innovation Manager at CUF - Hospitais e Clínicas and has a solid background at Altice Portugal, where responsibilities included TV Strategy & Negotiation Manager, Innovation and Communication Manager, and Commercial Operations Manager. Earlier, Daniela gained foundational experience in market research during a summer internship at L'Oréal.