Lael Berkowitz

Lael Berkowitz is an experienced professional in eCommerce sales and operations, currently serving as the eCommerce Sales & Operations Manager at Brist Mfg since May 2019. In this role, Lael has developed relationships with over 30 vendors and five screen print/embroidery contractors, effectively shifting 25% of business to external production sources. Responsibilities include managing and processing 100-150 orders and 400+ SKUs weekly, overseeing the complete order fulfilment process. Prior experience includes positions as a Senior Buyer and Buyer at PetStop Bellingham, as well as roles in management and internships at other companies. Lael holds a Bachelor of Arts degree in Business and Sustainability from Western Washington University and an Associate of Arts degree from Cascadia College.