Axel Trichet

Axel Trichet is an experienced professional in digital activation and marketing, currently serving as the Digital Activation & Performance Manager at BAT since January 2018. Previous roles at BAT include Key Account Route to Market Executive and Brand Marketing Intern. Axel's marketing career also includes a position as Assistant Manager Marketing at La Cabane in Shanghai from April to August 2017, and Manager Assistant at Mocafe Group LLC from March to July 2016. Axel holds a Master M2i in Management Interculturel et International from Université Paris Nanterre and a Master in Management Commerce International from La Rochelle Université, along with a degree in 应用外语 from Sichuan International Studies University and a Licence LEA in Anglais-Chinois from Université Toulouse - Jean Jaurès.