Joyce Chan is an accomplished professional with extensive experience in brand management, marketing, and membership development. Currently serving as the Membership Director at the British Chamber of Commerce in China since July 2018, Joyce previously held significant roles such as Group Brand Director at Leo Burnett, where responsibilities included managing brand, social, digital, and account functions for major clients. Joyce's career trajectory includes positions at prestigious organizations such as Louis Vuitton as a Client Development Manager and L'Occitane en Provence as Marketing Manager. Additional experience encompasses managerial roles in marketing and promotions across various shopping centers and brand-focused positions at Mayer/McCann Erickson. Joyce's academic background includes a Master’s degree from The London School of Economics and a Bachelor’s degree from City, University of London.
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British Chamber of Commerce in China (BritCham China)
The British Chamber of Commerce in China has been at the heart of the British business community in China since the early days of reform and opening-up. As British businesses began to build their presence in the early 1980s, they came together to create a network on the ground in China to support the community, share knowledge, and advocate for greater market access. On 1 April 1981 the British Chamber was established as the Association of British Commerce in China with a mission to be the independent voice of British business in China, funded solely by our members.