Matthew Snodgrass is a seasoned professional in market research and insights, currently serving as the Global Senior Research and Insights Manager at the British Council. In this role since September 2022, Matthew focuses on delivering global insights and advice pertaining to English and Exam products. Previously, Matthew held various positions at the University of Bradford from December 2016 to September 2022, culminating as the Senior Market Insight Officer, where responsibilities included managing market research to enhance student recruitment strategies. Matthew also has experience in digital marketing and consultancy roles and has worked for the British Council in several capacities over the years, including IELTS Coordinator and Teacher of English. Educational qualifications include an MSc in Marketing from the University of Strathclyde and a BA (Hons) in Politics and History of the Middle East with Arabic from Durham University.
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