BIMA (British Interactive Media Association)
Peter Graham is an accomplished marketing and technology expert with extensive experience in both strategic planning and consultancy. As the Founder and Managing Director of Bridge Interactive UK since July 2017, Peter has led collaborative efforts with startups to enhance execution and capabilities. Peter also serves as a Mentor for the British Interactive Media Association since October 2021. Previous roles include Consultant for Graham Enniskillen, Freelance Planner & Trainer, and Head of Planning at Pilot Fish Media, where Peter managed diverse digital marketing strategies. With a background in account management and design, Peter has worked with a range of high-profile clients across various industries. Peter holds a BDes Hons in Graphic Design from the University of Dundee and a Diploma in Marketing Communications from Cambridge Marketing College.
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BIMA (British Interactive Media Association)
BIMA is Britain’s digital community. We connect, develop and champion the industry. Join BIMA and you can expect to: 1. Extend your network 2. Raise your profile 3. Attract and develop talent 4. Grow your business 5. Gain a voice on issues affecting the industry We’re independent: BIMA is a membership association run by the industry, for the industry. Our independent and not-for-profit status means everything we do is for the good of our members and the industry, and it gives Government and the media confidence in our integrity. We have longevity: We were founded in 1985 and are proud that we were the first digital industry body anywhere in the world. Our strength is our diversity: We believe in the power of community. Most of our members are agencies with a strong digital focus. However anyone in the industry can join BIMA and we have consultants, suppliers, academic institutions and others within our membership. We are also extending our offering to provide greater benefit to digital teams at brands and to tech startups.