Daniel Peters

Daniel Peters is an experienced professional in eCommerce and marketing, currently serving as the Director of eCommerce EMEA at Brooks Running since April 2020. Prior to this role, Daniel held the position of Head of Ecommerce Benelux at PepsiCo from April 2018 to March 2020. Daniel's extensive experience includes key positions at Bever, where responsibilities spanned Marketing & Omnichannel Director to Ecommerce Manager, contributing to the brand's leadership in the Dutch outdoor retail market. Daniel also served as Sr Manager E-Commerce Europe at Office Depot, overseeing the European e-commerce team, and held various roles at Mirabeau B.V. and EDF, where the latter was co-founded. Daniel's academic background includes an Executive MBA in Marketing from Rotterdam School of Management and a Master's degree in Physics from the University of Amsterdam.