Brookshire Grocery Company
Eduardo Alberto Pereda is a seasoned marketing executive with extensive experience in strategic roles within the retail and convenience store sectors. Currently serving as the Senior Vice President and Chief Marketing Officer at Brookshire Grocery Company, Pereda has previously held the position of Vice President of Marketing and Advertising at Total Wine & More and worked as Interim CMO/VP Marketing at Fiesta Mart, Inc. Additionally, Pereda served as Vice President of Marketing for Sunoco LP's Convenience Brands and for Stripes Convenience Stores. Pereda holds a degree in Business Administration with a focus on Marketing from Texas State University.
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Brookshire Grocery Company
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Brookshire Grocery, of Tyler, Texas, is a supermarket chain that has more than 150 stores throughout Texas, Louisiana, Arkansas and Mississippi. The company's four banners are Brookshire's, Super 1 Food, Ole Foods and ALPS. Super 1 Food is a warehouse-style retailer, and OleFoods caters to Texas's burgeoning Hispanic population. Brookshire Grocery also owns three distribution centers, a dairy and SouthWest Foods, its private-label manufacturing unit.