Caroline Buisson is an accomplished professional with extensive experience in the beverage industry, currently serving as the Commercial Development Director for Europe at Brown-Forman since September 2017. In this role, Caroline manages annual global negotiations and holds full P&L responsibility for key global accounts such as Avolta, Lagardère, and various European customers. Previous positions include Area Manager APAC in Travel Retail and Key Account Manager for Travel Retail, as well as roles at Bacardi, where responsibility spanned customer marketing and sales representation. Caroline's career began as a PR Assistant at Moet Hennessy Diageo and includes valuable experience as a Brand Manager at La Maison du Whisky and as an International Brand Manager Assistant at Rémy Cointreau. Caroline holds a Specialized Master in Marketing & Data Analytics from NEOMA Business School and a Master's degree in Communication and Media Studies from EFAP.
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